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May 2020

Anna Liotta’s “What’s Stopping Millennials or Gen Xers or Boomers from Hiring You?”

May 9 @ 8:30 am - 12:30 pm
Schoolcraft College’s VisaTech Center, 18600 Haggerty Rd
Livonia, MI 48152 United States
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At present, the workforce is 29% Boomers, 23% Gen-Xers, and 45% Millennials. Bad news: what captivates one group is turning off another. Worse news: you can't just target the final decision-makers with your marketing. During the sales process, you--or maybe only your website--will touch all three generations. How do you adapt your marketing and sales pitches, so they are effective regardless of who is receiving them?In this fast-paced, action-focused session you will learn: Your own generational blind spots that are…

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